Sales Training Resources

Sales Training is a must if you want to increase your sales effectiveness. But of the many sales training programs out there, who are you going to turn to and why? How do you select a sales training seminar or sales book that will bring about positive cultural change within a sales organization?

I hope this blog will help to do that. There is a sales training organization that has been instrumental in helping over 200,000 sales people win more business and increase their bottom line without teaching those sales tips and tricks that try to manipulate the customer into a sale.

I read the book Action Selling. It took me about 2 hours and it's very easy to read but it completely changed my perspective on selling. The book describes the sales process as a 9 act drama. That doesn't mean selling is all about acting. Quite the contrary. But the process of selling anything can be boiled down to 9 steps and it's called the Action Selling Process.

Action Selling is a sales management process that combines the Five Critical Sales Skills with relationship skills into a high-impact, non-manipulative procedure that is guaranteed to be effective for virtually any sales application.

This is a must read if you are sales professional. You can also take a free sales skill assessment to see how your sales skills compare with others that have taken the assessment. It is a transforming concept. Good selling.